Tagged · 20 posts

Design Leadership

Leading design at startups — building teams, setting direction, and driving velocity without losing craft.

The new era of designers: AI and a future full of promise

The new era of designers: AI and a future full of promise

AI workflows for designers go beyond image generation—shaping every step of the business, from first idea to shipped product. Inside the new era of design.

CLAUDE.md for designers: turn Claude Code into a design partner

CLAUDE.md for designers: turn Claude Code into a design partner

CLAUDE.md for product designers: a template that turns Claude Code into a design partner with your taste, your rules, and your anti-patterns.

Design systems for agentic workflows: how teams scale output

Design systems for agentic workflows: how teams scale output

Design systems for agentic workflows help Heads of Design scale on-brand output by enabling cross-functional draft creation with portable AI-ready standards.

Spec-Driven Development for Designers in the Age of AI

Spec-Driven Development for Designers in the Age of AI

Spec-driven development for designers turns AI into a reliable delivery system by aligning product, engineering, and go-to-market execution.

Figma MCP templates for scalable company collateral

Figma MCP templates for scalable company collateral

Use Figma MCP to extract template content as markdown, swap copy and images, and let non-designers ship white papers, battle cards, and collateral at scale.

Designers who build: how modern teams ship faster and better

Designers who build: how modern teams ship faster and better

Designers who build help founders and VPs ship faster with fewer handoff gaps by connecting product, engineering, marketing, and execution in one loop.

Preparation for future self: small favors that reduce stress

Preparation for future self: small favors that reduce stress

Preparation for future self turns small setup habits into calmer execution—how I leave practical favors for later me across design, writing, and team work.

AI for design directors: sales decks, reports, and marketing assets

AI for design directors: sales decks, reports, and marketing assets

How a design director uses AI to produce sales decks, executive reports, and marketing assets at startup speed—design as a multiplier across business functions.

How design leadership accelerates startup speed-to-market

How design leadership accelerates startup speed-to-market

How a design director accelerates product, engineering, marketing, sales, fundraising, and customer experience—one cross-functional role, faster time to market.

Nearshore design leadership ROI: the LATAM startup advantage

Nearshore design leadership ROI: the LATAM startup advantage

What US startups gain from a nearshore LATAM design director—diverse perspective, different ways of thinking, and real-time collaboration at competitive rates.

How I embed in engineering teams as a design director

How I embed in engineering teams as a design director

Concrete patterns for participating in sprints, reviewing PRs, pairing with engineers, and building deep trust as a design leader inside development teams.

How Head of Design and Head of Marketing actually collaborate

How Head of Design and Head of Marketing actually collaborate

How design and marketing use Linear to align on campaigns, launches, and brand work—shared projects, clear phases, and no cross-functional chaos.

Design as the creative hub: where every team does their best work

Design as the creative hub: where every team does their best work

How design became the cross-functional hub where product, engineering, and marketing collaborate—FigJam workflows and remote rituals that actually stick.

Design as a fundraising multiplier: decks, brand, and investor trust

Design as a fundraising multiplier: decks, brand, and investor trust

Why startups that invest in design—pitch decks, one-pagers, landing pages, and full brand experience—raise more effectively and build investor conviction.

DesignOps for distributed startups across time zones

DesignOps for distributed startups across time zones

How DesignOps connects design output to product, engineering, marketing, and executive reporting across a multi-country distributed startup's time zones.

Nearshore design leadership: why US companies hire in LATAM

Nearshore design leadership: why US companies hire in LATAM

Why US companies hire nearshore design leaders in LATAM—time-zone overlap, senior quality, and real cost efficiency without the usual offshore tradeoffs.

Digital to physical: AI concepts, materials, and fabrication mindset

Digital to physical: AI concepts, materials, and fabrication mindset

Digital fabrication exploration: AI concepts to printed objects, material tradeoffs, and how making builds stronger design leadership confidence.

Design systems at scale for IoT consulting and connected devices

Design systems at scale for IoT consulting and connected devices

How 10+ designers at an IoT consulting firm built a compounding design system—templates, tokens, and guidelines that made every project faster than the last.

What I learned founding a Figma design community in LATAM

What I learned founding a Figma design community in LATAM

How founding a 500+ designer Figma community across Latin America taught me about open collaboration, shared knowledge, and the value of giving freely.

How I structure remote design teams for US startups

How I structure remote design teams for US startups

How to structure remote design teams for US startups—ownership models, time-zone overlap, and communication rituals that ship without in-person coordination.

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